Marketing Manager

at Family Guidance Association of Ethiopia - FGAE
Location Addis Ababa, Ethiopia
Date Posted July 7, 2021
Category Business Administration
Job Type Full-time
Currency ETB



The Marketing Manager is responsible for providing strategic, financial and operational leadership for the enterprise and will closely coordinate and work with the FGAE Executive Director. It is one of the senior high ranking position  in the Association, whose primary responsibilities include making major corporate decisions, managing the overall operations and resources, acting as the main point of communication with FGAE leadership.. The manager prepares and executes annual budgets, marketing plans and work plans, develops new business opportunities, oversees financial, administrative and logistical resources, ensures adherence to the government and international standards; and assures quality operations in line with annual and long-term strategic goals and objectives.


  1. Develop high quality business strategies and plans ensuring their alignment with short-term and long-term objectives and its implementation in line with legal requirements.
  2. Ensure that long term strategy is in place, translated into practical and achievable annual program budget and its implementation.
  3. Contributes to preparation and implementation of the annual business
  4. Develop realistic plans with all department to minimize risk and maximize effective response
  5. Ensure that all policies, systems and standard operating procedures are followed in the process of program planning, procurement and implementation;
  6. Oversee all operations and business activities to ensure the desired results are consistent with the overall strategy and mission
  7. Propose high-quality investing decisions to advance the business and increase profits
  8. Ensue  adherence to legal guidelines and in-house policies to maintain the company’s legality and business ethics
  9. Review financial and non-financial reports to devise solutions or improvements
  10. Participate and assist the preparation of  Organizational Structure  for the establishment of the private for Public(P4P) Enterprise
  11. Assist and coordinate recruitment and deployment of  staff for the Enterprise
  12. Provide orientation  training on social enterprise for the staff
  13. Lead and conduct mini survey on potential business ventures
  14. Coordinate & lead the  development of FGAE private for Public(P4P) Enterprise operational manuals ( AOA, SOPM, FM, etc)
  15. Conduct and lead Feasibility/Business plan study for profitable business ventures  for private for Public(P4P) enterprise
  16. Develop  the  fee structure for business ventures based on the market and competitors  assessment
  17. Develop marketing strategy  delivering the organized business to win the market competition
  18. Lead the asset valuation  and segregation  of  the newly established enterprise from the charity FGAE
  19. Coordinate development of directives and manuals on the linkage with  FGAE charity wing and FGAE private for public(P4P) enterprise
  20.  Lead, and develop individual employees and team capacity
  21. Monitor the day to day operation of the enterprise to  ensure profitability   through effective resources management
  22. Improve the bottom line through revenue growth and optimizing earned income from the enterprise business ventures  outlets
  23. Develop strategic and annual business plans based on accurate financial and statistical performance data
  24.  Ensure strong financial management and robust internal controls are in place
  25. Performa other duties assigned by immediate supervisor.

Job Requirements

Education: MBA/MA in business administration, management, marketing, economics or related  fields

Work Experience: 8 years of which must have a minimum of 6 years’ experience after masters, shall possess relevant professional experience in business management of this 4 years in management position.


  1. Proven experience as marketing & promotion manager and leading business ventures in traded business sectors.
  2. Experience in developing profitable strategies and implementing vision
  3. Ability to train, develop and manage large executive teams
  4.  Strong understanding of corporate finance and performance management principles
  5. Familiarity with diverse business functions such as marketing, PR, finance etc.
  6. In-depth knowledge of corporate governance and general management best practices
  7. Executive presence and ability to maintain calm demeanor in high stress environments.

Applying Instructions

Interested applicants should send no-returnable applications with CV and copies of credentials and other supporting documents with in 10 calendar days of this announcement to the following address:
Family Guidance Association of Ethiopia
Human Resource  and Organizational Development Division
P.O. Box: 5716
Addis Ababa
Apply through
Family Guidance Association of Ethiopia is an equal opportunity employer and female applicants are highly encouraged to apply.

For more information about the Association please visit

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