Marketing Manager
Location | Addis Ababa, Ethiopia |
Date Posted | December 20, 2022 |
Category | Management |
Job Type | Full-time |
Currency | ETB |
Description
Responsibility:
- ATL and promotional campaign planning, execution and monitoring
- Develop different marketing concept as per the brand strategy
- Lead a creative development of ATL communication
- Oversee all marketing campaigns for the company
- Prepare strategic plan for each brand
- Monitor ROI of each marketing campaign
- Plan advertising campaigns, including which media to advertise in, such as radio, television, print, online media, and
billboard
- Initiate market research studies and analyze their findings to understand customer and market opportunities for
businesses
- Negotiate advertising contracts
- Coordinate with the sales team and other departments to produce effective strategies
- Develop creative marketing campaign
- Create integrated marketing concepts for all of the brand
- Lead campaign delivery - developing and managing campaign plan with across all key channels with internal stakeholders
and agencies
- Analyze data to evaluate the success of their marketing efforts and come up with new ideas to improve brand marketing
and exposure
Job Requirements
Education :- MA/BA degree in Marketing Management or related business disciplines
Experience :-5 years’ experience in Marketing management out of which the 2 year must be in senior/managerial position.
Major skill requirement:
- Analytical skills
- Communication skill
- Creativity
- Decision-making skills
- Interpersonal skills
- Attention to detail
- Must multi-task
- Leadership skill
- strategic thinking
- problem analysis and problem-solving skill
- team-leadership
- persuasiveness skill